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	<title>Comments on: Google&#8217;s television strategy</title>
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	<link>http://www.mostlymuppet.com/2007/11/06/googles-television-strategy/</link>
	<description>Part Mop.  Part Puppet.  All Crazy.</description>
	<pubDate>Thu, 08 Jan 2009 18:10:09 +0000</pubDate>
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		<title>By: Mostly Muppet Dot Com</title>
		<link>http://www.mostlymuppet.com/2007/11/06/googles-television-strategy/comment-page-1/#comment-445873</link>
		<dc:creator>Mostly Muppet Dot Com</dc:creator>
		<pubDate>Fri, 09 Nov 2007 18:46:56 +0000</pubDate>
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		<description>&lt;strong&gt;WGA, Google and the futulity of playing futurist...&lt;/strong&gt;

Earlier this week I posted on the WGA strike in a vain attempt to make a funny, topical observation, that being that the striking writers were like Guy Fawkes and his attempt to blow up Parliament.  Now it wasn&#8217;t the perfect analogy, but I though...</description>
		<content:encoded><![CDATA[<p><strong>WGA, Google and the futulity of playing futurist&#8230;</strong></p>
<p>Earlier this week I posted on the WGA strike in a vain attempt to make a funny, topical observation, that being that the striking writers were like Guy Fawkes and his attempt to blow up Parliament.  Now it wasn&#8217;t the perfect analogy, but I though&#8230;</p>
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		<title>By: Drew</title>
		<link>http://www.mostlymuppet.com/2007/11/06/googles-television-strategy/comment-page-1/#comment-445268</link>
		<dc:creator>Drew</dc:creator>
		<pubDate>Thu, 08 Nov 2007 23:45:23 +0000</pubDate>
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		<description>It doesn't sound far-fetched at all, especially in light of Google's incredibly rapid expansion into new business areas and subtle infiltration of more and more of our culture.

Something I've been thinking about after reading your post: if television continues down this path and becomes an entirely on-demand experience, what would the long-term effects be on development of new content? I'm not talking about user generated, You-Tube style content, but the more heavily financed and professionally managed development. Given the costs typically associated with developing a new television show (non-reality genre) in the current model, would we see networks even less willing to take chances with their new content? Also, in the current format many new shoes are positioned in time slots that will bring in carry-over viewers in order to jump start ratings. On-demand means less opportunity to expose new programs to a pre-existing audience.

Disclosure: I have no active role working in media, this is simply uninformed speculation in response to semi-informed speculation.</description>
		<content:encoded><![CDATA[<p>It doesn&#8217;t sound far-fetched at all, especially in light of Google&#8217;s incredibly rapid expansion into new business areas and subtle infiltration of more and more of our culture.</p>
<p>Something I&#8217;ve been thinking about after reading your post: if television continues down this path and becomes an entirely on-demand experience, what would the long-term effects be on development of new content? I&#8217;m not talking about user generated, You-Tube style content, but the more heavily financed and professionally managed development. Given the costs typically associated with developing a new television show (non-reality genre) in the current model, would we see networks even less willing to take chances with their new content? Also, in the current format many new shoes are positioned in time slots that will bring in carry-over viewers in order to jump start ratings. On-demand means less opportunity to expose new programs to a pre-existing audience.</p>
<p>Disclosure: I have no active role working in media, this is simply uninformed speculation in response to semi-informed speculation.</p>
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