Henry Copeland, the man behind Blogads, coins the term Immedia today thus sweeping away all the other inaccurate and unwieldy monikers for blogging, vlogging, podcasting et al.

A few of my former favorites include:

Consumer-Generated Media (which Henry debunks in his MediaPost article)
Personal media
Citizens’ media
Media 2.0

Immedia is all of these things and more. It’s the constant churning conversation of the 21st century. It’s the Cluetrain conversation that has no beginning and no end (but a Long Tail).

Immedia. The right phrase for all of this that we now do online.

Thanks, Henry.

2 thoughts on “Immedia

  1. TV shows and evangelism

    Last week while I was out of town the Church of the Customer blog weighed in on the subject of TV shows and evangelism. Their main example was NBC’ The Biggest Loser and the message boards and organized screenings (web-enabled) surrounding the …

  2. CGM Redux

    My post about Henry Copeland’s Immedia article is part of a growing discussion about what we call the loose collection of content creation and distribution tools now available to everyone. What is the term for all that can be done via blogging,…

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